Agreed but at the same time, "everything" out of congress is propaganda sound bites, so I'm not going to pick on backronyms in particular. Having a short monicker for a bill remains useful.
It's not like non-backronym bills in congress have names that accurately reflect what they seek to achieve.
In media? The non-US examples I know (my home country and where I live now) either refer to laws/proposals based on sponsor name or topic, or (when passed), the date it was passed.
Cursory googling about the UK suggests it's mostly either naked acts or "law of XYZ", but numbers.
The act names and backronyms are for public consumption.
It's not like non-backronym bills in congress have names that accurately reflect what they seek to achieve.