I don't think publishers quite realize that they have to compete not only against each other but also against older games, which have crazy value compared to modern games.
Titanfall 2 goes on sale for €5 very frequently, and is the best single player shooter out there. The Master Chief collection is €40 when it's not on sale and that's 6 very well made games.
A €80 game will have to provide more value than that for me to consider it. To be honest I don't think it's even possible. And that's not even considering how much of a crapshoot modern games are quality-wise.
It's shocking how much my interest in modern games and gaming platforms has waned in recent years due to the increasing enshittification. These days I'm pretty much entirely focused on retro-gaming and happy to report it's still great! And with mods, fan translations, HD texture packs and emulator shaders & upscaling it keeps getting even better.