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It's not that it has no value, it's that there is no established way (other than ad revenue) to charge users for that content. The fact that google is able to monetize ad revenue at least as well as, and probably better than, almost any other entity on the internet, means that big-G is perfectly positioned to cut out the creator -- until the content goes stale, anyway.


> until the content goes stale, anyway

This will be quite interesting in the future. One can usually tell if a blog post is stale, or whether it’s still relevant to the subject it’s presenting. But with LLMs they’ll just aggregate and regurgitate as if it was a timeless fact.


This is already a problem. Content farms have realised that adding "in $current_year" to their headlines helps traffic. It's frustrating when you start reading and realise the content is two years out of date.




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