Google had the same issue pre-monopoly. Since its early history it’s been trying to show users what other users like. “Correctness” was never part of the equation because search engines that paid deference to authority all sucked.
You can easily start a search engine using a different model. You’re going to struggle to compete with anything that prioritizes what users find popular.
You can easily start a search engine using a different model. You’re going to struggle to compete with anything that prioritizes what users find popular.