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Yep, and I don't mean to imply that this is necessarily bad, just pointing out how shifting the place where that headline and summary are consumed from radio and TV where the news source makes money to a third party social media site where they don't is a problem.

Good journalism follows an inverted pyramid writing structure, where the most important information is at the top (the headline) and the information becomes less critical the further down the article you move. This has conditioned people to think they can rely on the headline and the first few sentences to get a rough but accurate idea of what's going on. Getting them to actually go to the news website after they've gotten the most important bits from Facebook or Twitter is an incredibly tall order.



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