This is a great article, and nicely articulates the differences I see between a lot of the bootstrappers I know and the accepted wisdom on Hacker News.
In a down economy it's safer to target an existing cost stream, prospects become very risk averse about value. A lot of technologies start out as cost savers and transform: e.g. VoIP vs. POTS, initially a cost saver, now allows a much richer set of options, repeating the pattern of TCP/IP vs. SNA.
In a down economy it's safer to target an existing cost stream, prospects become very risk averse about value. A lot of technologies start out as cost savers and transform: e.g. VoIP vs. POTS, initially a cost saver, now allows a much richer set of options, repeating the pattern of TCP/IP vs. SNA.