Steel is too heavy. As they pointed out aluminum is much better at dissipating heat than titanium. Shooting video has always heated phones up. A lot of the video features were aimed directly at actual professional video work so I’m not surprised if preventing throttling was a key goal. Game performance will come along for the ride as well.
They also said that this was the first unibody iPhone. Can titanium be made the same way? The unibody MacBooks are really nice though I’m not sure if the same rigidity issues are at play in such small devices.
Right, iPhone engineers are just lazy. That is a much better explanation than them having to juggle tradeoffs between camera performance, weight, and feel in the hand.
Liberties is a great journal. It covers a lot of intellectual ground and is unapologetically Liberal in all senses of the word. Every issue has political and historical commentary, art (literary, film, dance) criticism, and poetry. It’s like a denser Harper’s.
The biggest thing that Ahrendts did was merge the online and physical stores. People forget that before she came around there was very little overlap. If you bought something online and you wanted to return it you had to ship it back instead of going to a store. It was one of the things that Cook wanted to get done by retail.
Katie Cotton’s departure was in no doubt at least partly to do with her health. She died not too long after leaving Apple.
It also isn’t clear to me how much Phil Schiller was “sidelined” vs him just wanting to retire.
Funny how that seemingly forgettable caveat is seen as a huge achievement for an executive. As a customer my biggest issue with the apple store is not the return process. It is the lack of them for the population of apple customers given how long it takes to get attended to and the difficulty of securing genius bar appointments. It worked alright 15 years ago but the stores needed to expand along with iPhone market share and they did not at all.
There’s probably some threshold they’ve reached at which just adding more stores doesn’t generate any incremental revenue. So you’ve got to wait a bit longer, well, where else are you going to go?
And that is exactly the difference between old Apple and New Apple. Old Apple uses Apple Store as experience and services. It is part of the Apple ecosystem. It is not another "real estate property" like other Retail brands that is solely measured by incremental revenue.
Exactly. The entire thing no doubt cost money. That is why we were paying $2000 for a two year old intel chip mbp 10 years ago because the service aspect was a big part of the value proposition.
The "idea" to merge online and physical stores was way before even Ahrendts arrival. I remember it was a common topic during even Steve Jobs era. But it wasn't done because I think it wasn't a priority. People forget iPhone could lose out to Android like how Mac lost to Windows.
Katie Cotton passed away in 2023. She left in 2013/2014. I think that is quite some time after Apple.
And of course Space Invaders was programmed inside of a Dwarf Fortress game. It’s simplified of course and not exactly real time lol. Wonder what it would take to emulate the full version inside of DF.
But customers. People keep saying they should just not be in that country. It is far better to have the choice of using an iPhone even if particular features are no longer available.
No, this tells the customer that backups to iCloud are not secure from the government. Adding the back door would make people think that there was more security than there was. Transparency is always better than deception.
Dropping the feature that the UK was targeting allows their customers to use all the other ways that Apple does things. Leaving the UK altogether is the nuclear option denying their customers of everything. “Apple should just leave the UK/China” never takes into consideration the millions of customers that bought or might want to buy in the future. Nobody would better off if Apple withdraws from a country.
I don't think we both have the same concept of "making a stand".
Yes, it would have been the nuclear option, but this is Apple. Probably most of the most influential people in the UK have an Apple phone. Just saying that you leave would cause an avalanche of influence targeted at this law. Maybe other companies would have joined them.
This, this is just cover dance and I wish they'd pay for this, but they won't and they know it. People locked into the Apple bubble only change if it REALLY hurts. This doesn't hurt the average Apple user, and those who really care moved onto a system they can control themselves.
They also said that this was the first unibody iPhone. Can titanium be made the same way? The unibody MacBooks are really nice though I’m not sure if the same rigidity issues are at play in such small devices.